The Awesometown Food Truck event was more popular than Newhall Land could have imagined. Event organizers expected only 3,000 people to show, but the event was so hyped and people were so excited about it that, for a few hours Saturday, the population density of Awesometown exceeded 8,000 people/smpl (strip mall parking lot).
And you know what that means. If there’s one thing SCVers like more than bitching about traffic, it’s bitching about crowds. Take it away Signal commenters:
Yeah. The Awesometown Gourmet Food Truck event was just like the aftermath of the Haitian earthquake. Of course. And it’s totally logical to extrapolate one foodie event into a hackneyed rant against “overdevelopment” (read: too many people, of which you are necessarily one.)
But not all complainers are equal. I will give huge points to this complainer who created a cute bear animated video to kvetch about the crowds:
The complaining was so intense that none other than Marlee Lauffer, a victim of her own successful marketing campaign for the event, publicly apologized for the lines:
“I’m sorry there were lines,” Lauffer said. “This just shows how much people out here love doing things together.”
Actually I think it shows -shockingly- that SCVers want more than chain restaurants in the SCV. Last winter a poll found that we wanted a Cheesecake Factory above all else, but -go figure- when Newhall Land throws a gourmet food truck event, 8,000 people show up, with many thousands leaving happy and satisfied and many others leaving bitter, disappointed and angry.
I think the solution to this problem is simple. More events like this! All around town. Weekly if possible!
Comments (56)